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The Program for Women in Science and Engineering
As a Social Media Marketing Intern for WiSE at Iowa State University, I designed engaging digital content to enhance the program’s online presence and foster community connections. My work included creating graphics, reels, and promotional materials for social media, as well as capturing and editing event photography and video content. I also helped manage and schedule posts across platforms, ensuring a cohesive brand voice while developing strategies to increase undergraduate participation and program visibility.
Event Photography
As part of my role with WiSE, I regularly attended campus and program events to capture photography and video content for our social media channels. These visuals effectively highlighted community involvement, showcased student experiences, and shared WiSE’s impact in empowering women in STEM. I focused on creating imagery that felt authentic, engaging, and aligned with the program’s welcoming, inspiring atmosphere.
2025-2026 Planner
For the 2025–2026 WiSE Academic Planner, I was tasked with designing a cover that felt fresh and trendy while still reflecting the program’s STEM-focused mission. I combined modern typography and bold elements to represent innovation and connection, creating a design that resonated with students while maintaining WiSE’s professional identity.
Rise with WiSE
I designed the logo for RISE with WiSE, a residential summer program that encourages high school students to explore STEM through hands-on experiences at Iowa State. The logo was designed to evoke a sense of energy and motivation, capturing the spirit of growth and discovery. It was featured across social media promotions, printed materials, and t-shirts for program participants.
Social Media Management
At WiSE, I managed the program’s Instagram account, planning, scheduling, and creating posts to highlight events, lectures, and opportunities that kept students informed and engaged with the WiSE community.
Featured here is a series I created where I reached out to current WiSE students, interviewed them about their experiences, and designed highlight posts to share their stories. This campaign aimed to inspire incoming and prospective students by showcasing the benefits of being part of WiSE at Iowa State.
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